Case Brief
In March 2018, Wuhan Bali Crayfish Catering Management Co., LTD entrusted WEIPR to agent the registration application of trademark “巴厘龙虾” in class 43. In October 2018, the application was rejected. After request for reexamination after rejection, the registration was rejected again in April 2019. WEIPR and the applicant refused to accept the decision and initiated an administrative lawsuit. The registration was rejected by the first instance administrative lawsuit decision in November 2019, and was granted in May 2020 after the second instance appeal.
Case Analysis
Trademark registration could be rejected for various reasons. The Trademark Law of China provides the right holder with sufficient remedies. A rejected trademark can be further protected through a review. If the right holder refuses to accept the review decision, he/she can file a lawsuit with the Beijing Intellectual Property Court. If the right holder refuses to accept the first-instance judgment, he/she can appeal to the Beijing High People’s Court. This case is a typical case of successfully obtaining trademark rights after exhaustion of rights.